Australian tech company Atlassian is renowned for its unique and comprehensive framework for evaluating its internal teams. One of the reasons they work so well is because they celebrate outcomes - not outputs.
In a recent presentation at PauseFest, digital strategist Stephanie Winkler and senior strategist Hannah Murphy, both of Vice Australia, described how on the VICE website: 'content that highlights the ordinary, gets the clicks'.
In one of the best sessions at PauseFest 2019, Matt Whale and Lara Dolz presented their 15 pillar framework for generating a culture of innovation.
In his PauseFest presentation 'Don't underestimate the power of crazy', Stephen Yates - the Head of Design Transformation at Invision, outlined Imposter Syndrome and how it impacts us as individuals.
Fusion is hitting the ground running in 2019 by seeing some of the industries best speakers and minds present at PauseFest in Melbourne later this week. With speakers from Facebook, Amazon, Google and Atlassian presenting, it's sure to be an insightful couple of days.
A recent report published by digital agency Fusion and banking tech provider DA has concluded that despite having modest budgets compared to the Big Four banks, Australia’s credit unions and mutual banks are able to have the same depth of features in their mobile banking offering. The key to success? Collaboration.
When was the last time anyone in your organisation had time to put everything aside for a working week? We found the secret to conducting a five-day design sprint into just one.
Banking technology firm Data Action (DA) is building upon its close relationship with digital agency FUSION, today announcing the acquisition of a significant shareholding in the company.
In an environment where everyone wants the big knockout digital idea to flatten their competition, few consider the importance of short jabs or bursts of activity. Rather than overhauling your entire ecosystem, the smarter play is to make small changes quickly and regularly.
Football fans will do anything to avoid hearing the result of a game they want to watch later. This is how Optus let them down.
"We are proud to congratulate Fusion for the Digital Commerce Partner of the Year achievement" said James Norwood, Executive Vice President Strategy and CMO at Episerver.
Designers often overlook the fact that some website visitors need high contrast colours to view content. One simple button is helping Telethon Kids demonstrate their commitment to providing accessible information.
For the average financial institution, customer loyalty remains the cornerstone of revenue. The Chief Retention Officer (CRO) sleeps soundly as long as human nature takes the short route to doing nothing. But the CRO may soon be having nightmares.
Fusion helped Paperpak, a provider of premium packaging solutions, create a simple and efficient commerce solution that elevates 'humble' paper products to 'hero level' status.
As a global company creating packaging for the food services industry, Detpak's customer base ranges from big brands like McDonald's and Subway to the owner/operator of your local laneway coffee shop. Regardless of size, they all search for food packaging that helps their brand shine.
As a Premium Episerver partner, Fusion is proud to see Episerver recognised as a Challenger brand in the Gartner Magic Quadrant for Digital Commerce, and as a Leader in the Forrester Wave for Web Content Management and Gartner Magic Quadrant for Web Content Management.
The Smart Bank Playbook: 10 Strategic Plays to Sidestep the Big Guys.
"We are proud to announce Fusion as our Premium Partner of the Year for APAC region this year at Ascend," said James Norwood, Executive Vice President Strategy and CMO at Episerver.
Fusion, today announced it has been certified as a Premium Partner of Episerver™, a leading provider of digital marketing and digital commerce solutions.
After a nation-wide pitch, Fusion was appointed by APA Group to revitalise their digital presence.
We worked on an intense program of SEO work which resulted in the Joust website being the top listing for the keyword ‘joust’ on Google within 6 weeks.
Fusion have partnered with the Motor Accident Commission to bring a virtual reality experience to the Tour Down Under 2016.
After a nation-wide pitch, Fusion was appointed by Aurizon as their digital strategy and implementation partner.
Love bringing up a fast, easy to use website on your smartphone the first time you search? Google does.
When visiting France you don’t want to stick to Paris.
A swimming pool?! In the Austrian Alps!? In WINTER!? Yes, you read that right!
Pack your thermals, warm up your cycling legs, and explore winter in the Jordaan area in Amsterdam.
We're proud to announce that Beyond Bank has won a prestigious CANSTAR Award for their mobile banking app, which has been created by Fusion.
It’s not every day you get to brand a new Australian university. We have been privileged to be involved with Torrens University Australia, the first new university to open in Australia for more than 20 years.
Matsushima is known as one of the three quintessential views of Japan, famed for leaving the 16th Century poet Matsuo Basho lost for words with its beauty.
What better way to get to the majestic Grand Canyon than by helicopter.
It may sound strange to suggest Italian food in a Balinese town, but they must have a little Italian lady in the kitchen cooking up a storm because it’s the best Italian food I’ve ever tasted.
I’ve travelled all over the world but the place I found most stunning is a spot in Thailand called Phra Nang Beach.
The Magnificent Mile in Chicago is a must for those on a time budget.
To help grow and improve our premium hosting and cloud services to our clients, Fusion has acquired fellow STW company, Haylix. Haylix is a key Australian hosting and cloud provider dedicated to making sure your business is supported every step of the way.
Managing your money online can be daunting, so we’ve helped People’s Choice Credit Union to create a digital strategy that will provide members with all the tools they need to achieve their financial goals as well as attract new members.
People’s Choice Credit Union is a financial brand that is rebellious, unexpected, and offers more than the basics. Staying true to this, their Personal Loan Calculator brings an element of fun to the loan application process.
Launching a brand new type of bank account with all the contemporary necessities (Paywave, no monthly fees, eStatements, and internet banking, to mention a few) provides the opportunity to shake things up.
As Facebook is such a staple of people’s lives, MAC wants to use this platform to reach as many road users as possible. To help build their social media following, we created the MAC Game-Changer Facebook competition.
PINwise was an initiative of the Australian payments card industry to encourage the use of PIN instead of signature.
Bringing a more empathetic and cost-effective solution to IVF treatments was the driving message behind BUMP’s reimagined website. BUMP promises effective and contemporary fertility treatment in the simplest way. We were hired to put them in the position of digital pioneers in IVF solutions, with a better user experience and simple, clear content.
The Motor Accident Commission (MAC) is responsible for providing compulsory third party insurance and delivering public road safety initiatives in South Australia. One of the key ways to share these important messages effectively was by redeveloping their website into a modern publishing platform.
Bruges is known to be like a fairytale, so if you’re looking for something a little more whimsical when travelling, this is the European city for you.
Think about everything you could ever want from a lazy summer lunch in Italy.
If you go to the Cinque Terra villages, you have to do the walk from Manarolo to Cortona.
If you’re looking for some fairytale snow adventure, then Hakuba Valley with its eleven ski resorts and awesome snowfall track record is where you’ll want to be.
Sporting ovals are much more than circles of manicured lawn. Ovals fill with emotions, expectations, and shared success. The redevelopment of Adelaide Oval required a website befitting the new facility, reflecting the technological advancements and interpreting the new Adelaide Oval brand.
As designers of the Adelaide City Council Rundle Lantern it is rewarding to see the landmark evolve. In collaboration with the Adelaide City Council we have created Tweet the Lantern, built from an idea within the Rundle Lantern Strategy. A website and web service enable you to tweet specific hashtags that trigger displays on the Rundle Lantern’s 748 panels, enabling real-time public interaction.
The challenge of managing content for your responsive website is now a step easier. Fusion has become an official EPiServer Content Management System Solution Partner.
Applying for a personal loan online should be quick, easy, convenient, secure and accurate. We helped People’s Choice Credit Union turn around a cumbersome loan process. After a detailed auditing process of their loan business, we designed and developed an online loan application app that fits within their regulatory protocols.
Asking questions and listening are elements of design that aid in developing an effective solution. We were engaged by People’s Choice Credit Union to develop a native mobile banking app that meets the expectations of their members. So we listened to those member expectations in detail.
Providing medical indemnity insurance to doctors, midwives, and medical students, MIGA wanted to bring to life a new addition to their brand, Bluey. They needed a useful app that works to demonstrate their tagline ‘Always on your side.”
Making a house a home is all about how you live in it. With extensive guidelines outlining the key elements that make homes comfortable, safer and easier to use, Livable Housing Australia came to us with the need to make this key information available via mobile.
Incontinence is something most people don’t want to talk about. Going online offers pleasing anonymity, so ensuring incontinence sufferers can access free samples and gain product information is a priority when you’re Kimberly- Clark.
Big things in Australia tend to take on a cult following. Whether it’s fruit, crustaceans or fish, a surprise in scale can amuse and delight us. To raise public awareness of cycling safety as well as give the Motor Accident Commission a memorable presence at the Tour Down Under Village in Adelaide’s Victoria Square, we created a 40 metre high inflatable fluro green bike.
Tablet technology is changing the way we learn, work, relax and play. As an innovative global building infrastructure and consulting firm, Arup saw an opportunity to adopt new tablet technology within their inspection and auditing services.
When was the last time you took a drive in a car without a destination in mind?
Travel is cool and all, but what if you want to have an adventure without worrying about traveler’s cheques or insulting people with your poor grasp of their language and customs?
If you’re after beaches to die for, you can’t miss St Paul’s Bay in Lindos.
If you’re more Camden than Kensington and more Rolling Stones than The Beatles, take a peek at Leake Street graffiti tunnel.
STW, Australasia’s leading marketing content and communications services group, announced today a further step in its digital leadership strategy via a minority stake in Adelaide-based digital powerhouse, Fusion.
To help our clients make the most of the opportunities the internet provides, we wanted to know what South Australians are up to on the internet.
People often return to work from the New Year break without getting to fully experience every piece of their ideal holiday. This year we are trying to remedy this with our Fusion Build-a-Break gifts.
Global design and engineering practice, Arup is working with South Australian digital innovation agency Fusion “to revolutionise engineering” with an iPad app for project management.
Having the opportunity to drive a Ferrari is one thing, but being able to smash it flat out around one of the most famous race tracks in the world is another.
If you’re going to Japan, you need to visit the city of Kyoto!
Ever since I was a young lad growing up in the middle of England, my inner Robinson Crusoe longed for an exotic escapade.
The Our Nation App generates scenarios based on Australia's economic and demographic trend data.
Check out the Clipsal500 'Rock up to the race for free' TVC we created for the folks at the Motor Accident Commission to promote the free transport service that MAC and others provide to deliver a safe travel option for ticket-holders for the duration of the event. To further promote the service, we also designed and produced posters that have been installed inside metro buses, trains and trams for the weeks coming up to the event.
Despite having nearly a billion people actively using Facebook, their user interface has some problems. Facebook is meant to be helping us connect and find our friends, but its search function is actually hindering this fundamental process.
Having the opportunity to drive a Ferrari is one thing, but being able to smash it flat out around one of the most famous race tracks in the world is another.
As a parent of pre-tween kids, when looking to escape for a week or so I need to find something compelling for them, as well as a place that gives my wife and I an escape from the kids too.
Back in the earlier days of websites and how we analysed them, you would be beating your chest about how many visitors your site was getting versus your mates - "ours gets 1,000 visitors per day, it's doing great guns", "oh but our site gets 10,000 a day so I'm going to be a very rich man" and so on. But then your smarter mate comes in and says "our site gets 500 conversions a day and I bet my site is more successful than yours" - and I bet he's right...
If you want to get away from the hustle and bustle of daily life, the Overland Track Hike across Cradle Mountain-Lake St Clair National Park in the Central Highlands of Tasmania will take you away from it all for five days.
To provide more prominence to the South Australian Cricket Association’s flagship team, the West End Redbacks, we created a new website specifically for the team to communicate directly with their fan base.
Fusion are pleased to announce a SA first, our newly signed partnership with Sitecore, a Content Management System used by millions world-wide. Sitecore is a high-end system that can sense and adapt to a customer’s needs in real time, seamlessly personalising content and tracking visitor activity.
After battling with an old site and CMS that just wasn’t performing, Pro AV Solutions approached us for help to define, design, develop and deploy a great new site that not only solved their CMS problem, but also gave them a seamless e-commerce system that increased their national online presence. They now have a new online store that displays their expansive product range, while also showcasing the expertise of their friendly staff.
To effectively catalogue and display their range, we designed an innovative online seed selector. Budding gardeners can now visit the virtual garden shed and enter a series of inputs that show the right seed and complementary products suitable for their backyard. The custom shopping list can then be printed for easy in-store purchase.
Medallion Homes are excited to announce the launch their refreshed brand identity and new website. Fusion lead a series of Brand Focus workshops where we worked very closely with the Medallion team to uncover many of the little known truths about the business behind the brand - known only by their customers.
The Yalumba Wine Company wanted to connect to hundreds of people who are geographically dispersed such as winemakers, vineyards crew and distributors. They needed an online communications platform to easily find and share information efficiently.
The Motor Accident Commission (MAC) sought new ways to better activate their sponsorship of Schoolies Festival. Leveraging the insight that young people value the opinions of their peers above all others, our strategy began by creating the positive message, ‘Look Out For Your Mates’. This created a platform that would resonate with peer conscious friends, inspiring them to keep each other safe.
Fusion enjoyed an evening of magic and success at the 34th Adelaide Advertising and Design Club (AADC) Awards as can be seen on video and Facebook. The very funny magician, Matt Hollywood, provided some early entertainment and crowd victimisation (sorry, participation) that we were fortunate enough to avoid. We saved our stage presence for later, collecting five Finalists and three Awards.
Naming rights sponsorship for the 2010 Santos Tour Down Under gave Santos a great opportunity to build brand awareness on a scale like never before. We noticed there was no online community for local or out-of town cyclists to connect, so we created a micro-site for riders to share training meet ups, cycling tips, follow STDU updates and of course meet for a well-earned drink afterwards!
Mobile apps promote brands around the world, so Fusion recently devised an app to globally reach prospective students who have Australia on their radar. We started by looking at what tourists love about Australia; koalas! We also knew that entertainment apps were popular, as were alarms.
The cream of the crop of the Australian design community came together on the 16th of October at the Brisbane Convention Centre for the presentation of the 10th AGDA National Biennial Awards. Some 2,000 plus entries were received for the Awards across 18 categories. In total there were 241 Finalists, 167 Distinctions and 8 entries achieving AGDA's highest accolade, the Pinnacle.
Increasing brand exposure and bottom line results, Dalrymple wanted to harness the power of the internet to meet the diverse needs of pinot-loving consumers and media – while not eclipsing the provenance of its rich, family owned heritage.
Increasing member participation was front of mind for National Pharmacies as they recently implemented a new range of member-focused features to their website.
Beautiful book design illuminates AARNet’s pioneering role in bringing the internet to Australia.AARNet approached Fusion to design and produce a stunning book to document their fascinating history.
Positive brand experience is something Santos definitely generated when staffing their pop-up photo booth at the Adelaide Festival’s annual Northern Lights installation. The event which paints Adelaide’s historic architectural icons on North Terrace with stunning light and vibrant colour at night, is a hugely successful free, family-friendly event run during the 2010 Adelaide Festival.
Connecting with students by providing helpful information on the University of Adelaide’s website created a visual platform of the student experience that features actual University of Adelaide students.
Located on Main Beach, Seaworld Resort escapes the hustle and bustle of nearby Surfers Paradise.
If you appreciate your food and drink and want to soak up some culture, San Sebastian is the town for you.
Got a taste for kitsch? Intrigued by Chinese mythology? Wondering what punishments await you in the afterlife for wasting food? Haw Par Villa is the place for you.
Fusion Co-Director, Gavin Klose, recently partnered with Uni of SA’s, Karen Nelson-Field to complete an intensive three month social media study which has resulted in a paper that has been invited for inclusion in the upcoming global ESOMAR conference: WM3 2010 Your audience = media consumer + generator.
iPhone / iPad application development skills at Fusion were finely tuned recently when our Director, John Chaplin, visited San Francisco for WWDC10, the annual technical conference for developers innovating with Apple technologies.
Continuing on from the success of the Heaps Good website we created, we’ve now designed and developed an innovative new mobile app that broadens Heaps Good content into the mobile context.
The landlord has sold the building and we have to move out. As much as moving can be a real pain, as one door closes another one opens. So we are viewing the move as an opportunity to find a home for Fusion that will be the best yet.
Think you don’t really need to know about twitter? It’s just something teenagers do. Read on to find out the reasons why a growing number of CEO’s are twittering, what businesses are using twitter for and how twitter can extend your corporate communications to reach out and connect with your customers.
It was really frustrating to watch the iPad launch and know it would be months before I could get my hands on one. But with thanks to the generous help of our friends at Negociants , there are now three iPads at Fusion.
After coming 6th in the 2008 AIRA ( Australian Investor Relations Association ) awards the Santos website has been presented with second place for 2009, making it one of the best investor relations websites made by an Australasian company. We are proud of this achievement.
