How the Rundle Lantern Lit Up Public Imagination
Fusion were one of six firms invited to pitch for the opportunity to invigorate the corner of Pulteney and Rundle Streets in Adelaide's CBD. We were a “wild card” entrant - the only non-architectural firm asked to submit concepts.
Our design solution was to create a “lantern” for the city to use as a dynamic cultural canvas. Our vision was to add beauty to people’s lives without affecting the environment, working with current structures, and putting Adelaide on the global map.
The competition was tough, but our bold, simple ideas engaged the Adelaide City Council and we won the pitch.
Industrial Design / Digital Innovation
This work shows us how interdisciplinary digital work can be. That it's sometimes OK to invite a little abstraction into our lives, and how well it can engage a community. With it's oversized pixel sequences, the Rundle Street Lantern says to the passer-by how well digital can offer an alternate view of an otherwise dull situation.
Tim Kotiakos, Judge, National AGDA Awards