Analytics, Thinking
Back in the earlier days of websites and how we analysed them, you would be beating your chest about how many visitors your site was getting versus your mates - "ours gets 1,000 visitors per day, it's doing great guns", "oh but our site gets 10,000 a day so I'm going to be a very rich man" and so on. But then your smarter mate comes in and says "our site gets 500 conversions a day and I bet my site is more successful than yours" - and I bet he's right...
Read more
