Increasing member participation was front of mind for National Pharmacies as they recently implemented a new range of member-focused features to their website.
To incentivise members to visit more frequently, Fusion designed an events and reminder system that enables members to publish community events; such as festivals, onto a public calendar; and private events, like birthdays, into their personal calendar. The calendars can then send members timely email alerts, if they choose.
Additionally, an exciting new e-voucher system offers members great deals available local in their area that can also be attached to key events in their calendar.
National Pharmacies flagship wellbeing magazine, Vital Health, is also available online in PDF and article format so members can find all the health advice they’ll ever need.
Increasing brand exposure and bottom line results, Dalrymple wanted to harness the power of the internet to meet the diverse needs of pinot-loving consumers and media – while not eclipsing the provenance of its rich, family owned heritage.
Mobile apps promote brands around the world, so Fusion recently devised an app to globally reach prospective students who have Australia on their radar. We started by looking at what tourists love about Australia; koalas! We also knew that entertainment apps were popular, as were alarms.
